TagName: marketing
Apple Runs Ads…for Macs
One of the major complaints about Apple’s marketing has always been a reluctance to actually advertise the Mac. You can’t walk down the street without seeing an iPod+iTunes ad, let alone watch TV without a commercial for the ubiquitous music player. But you’ll be hard-pressed to find a Mac ad …
Brain Fart
The Merchants of Cool
I’m not sure when this first aired, but The Merchants of Cool is very good documentary on how marketing is affecting teens. I watched this documentary today in my e-marketing class. It is basically a study of how teens are marketed to and to some degree about the effect …
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